If you are using Twitter, what do you consider to be its pros and cons?  Having been twittering for about 7 months, here are my thoughts: Pros quick to do are limited in how much you can say plenty of apps for mobile devices and desktop computers to make it …

In my post at Citysquares last week, I mentioned that small business should be cautious of social marketing – simply because it can become a time drainer.  How do I know? Experience, trust me. LOL. Social marketing is important and should be part of your online marketing but make sure …

Twitter is everywhere. I know because I check it all the time. LOL Here are two video that I found and thought were great.  Enjoy! Watch Real Life Twitter and more funny videos on CollegeHumor

Most everyone will agree that your appearance is very important. How you come across to the customer or client can make or break a deal. The other day, I dropped my car off at the shop and was walking back when I passed by this business. Not much to look …

If you have ever wonder if you should get your business online, take a look at this article by Hanan Lifshitz Opportunities For Small Businesses Online. He provides an interesting graphic (see below). This graphic and what he says is what I have telling for folks for some time.  Look …

Just taking a few minutes off from local search to introduce this year’s SEM09 fantasy baseball league.  We have a few new players. I wish everyone a great season. This year we have: Canseco’s Link Juice – Gib Olander‘s team Moustache Rides – Bob Leland‘s team Baron’s Bombers – Michael …

I have been using the term online visibility for quite some time. I decided to use this term because I thought it represented what SEM is trying to do, which is increase a business’s online presence . Also I thought it was a good “non-technical” term that small business owners …

Just a quick post for some good reading: Savvy Advertisers Get Vertical For Local Results by Scott Greenberg “At the local level, small businesses are trying to find the most efficient ways to effectively communicate with their customers…” Local Search Growth Outpaces Overall Online Search “A tremendous surge in the …

Over the weekend, I took our dog to vet. As I sat and waited, I asked myself  “how do you sell local search marketing to successful smbs in small markets?”  Before coming to the vet, I did a quick search to check his hours (since it was Saturday).  Could not …

I recently heard about Searchmercials and was curious so I  connected with Stephen Condon, VP of Sales & Marketing at PixelFish. A searchmercial is new industry jargon for “a video commercial designed specifically for online search and directories...the purpose of the searchmercial is to appeal to the active shopper by …