The last component I want to talk about is linking. Link building is a critical component to any website promotional campaign. Years ago when I started online, linking was just beginning to get going. Now linking is a big business but there is also a lot more abuse in linking. …

Yesterday I spoke about your website and used Stoney’s ebook as a resource you can pick up to get all the specifics.  To summarize though-your website needs to be built to succeed. You need to plan or deal with such things as: domain name content types of pages to have …

A lot has changed in online marketing since I put together my first website, back in the mid 1990s. The days of simply putting up a webpage(s) online, getting some links, and submitting it to the search engines are long gone. It takes alot more for a website to be …

Just a quick note today. Check out this  great followup to my last post. It is by Greg Howlett at Marketing Pilgram, Four Things You Should Know About Collecting User Reviews. Greg reviews a presentation that was recently given about how online reviews have impacted sales at JC Whitney, the …

In a previous article, I talked about online reviews and a study that found the #1 thing folks did online monthly was reading customer ratings and reviews.  It is clear that social media, such as online reviews play a very important and influential part of today’s Web. A recent article …

Building a mobile ready website is not as easy as it sounds.  I am also a web site designer, with 6+ years of experience and even I am getting confused on all of the options out there right now.  I know as time goes on and the local mobile market …

Last week, I began discussing local mobile marketing.  As I began writing today,  I decided I wanted to finish up this initial discussion but as always I  found more stuff I want to go over.  Lets start today by looking at two reports. ICrossing did a study on mobile users …

So how many of you are waiting for the iPhone? It sounds like it is going to be pretty cool, but if I am not mistaken, right now only one network will support it or is it vice versa.  This week a couple of articles on the iPhone and local …

This week’s posting in Local Only at Search Engine Land is Taking Care Of Business By Taking Care Of The Customer: Five Tips For Local Search by Chris Linnett. Chris makes an excellent point, that the customer is key in anything you do in local search. They are the ones …

If you have to be an expert to write on a subject, well then I guess I am out of luck…I have to admit, I do not do a lot of mobile searching. I have a Treo 650 that I purchased a few years ago. I got it to combine …