LSA: IYP App Users More Affluent, Buy More than General Smartphone Users

By |May 5th, 2013|Local Search|Comments Off on LSA: IYP App Users More Affluent, Buy More than General Smartphone Users

As part of its Local Mobile Search study the Local Search Association included data (from comScore Q4 2012) showing that mobile users of internet yellow pages (IYP) tend to be wealthier, are more exposed to ads and spend more than typical smartphone or mobile users.

This demographic pitch to some degree compensates (or attempts to […]

Why Buying Local Is Worth Every Cent [Infographic]

By |April 25th, 2013|Local Search|Comments Off on Why Buying Local Is Worth Every Cent [Infographic]

Click to Enlarge Image

Why Buying Local is Worth Every Cent Infographic by CustomMade

Who Is Who in Local SEO

By |March 1st, 2013|Local Search|1 Comment

Check out who made Who is Who over at NGS Marketing.

Mike Wilton
Aaron Weiche
Larry Sullivan
Andrew Shotland
Darren Shaw
Will Scott
Jim Rudnick
Phil Rozek
Yam Regev
Mike Ramsey
David Oremland
David Mihm
Matt McGee
Jackson Lo
Matthew Hunt
Steve Hatcher
Miriam Ellis
Linda Buquet
Mary Bowling
Michael Borgelt
Mike Blumenthal
Mike Belasco
Dev Basu

Thanks for being included.

Borrell Associates Local Online Advertising Conference

By |March 1st, 2013|Conferences|Comments Off on Borrell Associates Local Online Advertising Conference

For those who have some time next week, check out Borrell Associates’ conference in New York.  Here are the details:

Dates: March 4, 5 2013

Location: NY, NY

For the agenda: see here

For the twitter feed: see here

Local Search Updates 11/05/2012

By |November 5th, 2012|Local Search|Comments Off on Local Search Updates 11/05/2012

Notes from Seattle Interactive: Microsoft and the Multi-Device User
– localonliner.com

Hot trends in Web and marketing were all on display this week at Seattle Interactive, a large regional show with 190 speakers and an audience largely comprised of Northwest agencies, startups and technologists.
The change in media was brilliantly illustrated by a single question posed by […]

Small Business News 10/31/2012

By |October 31st, 2012|Small Business|Comments Off on Small Business News 10/31/2012

EmailSuccess Helps Businesses Avoid Costly Newsletter Errors
– smallbiztrends.com

Email marketing is a widely used tool among all types of businesses, but these campaigns can only garner results if they appeal to consumers and don’t contain critical errors. Now, companies have options to help ensure their customers don’t receive emails littered with errors and sub-par content…
Continue […]

Search Engine Marketing Info 10/30/2012

By |October 30th, 2012|Search Engines|Comments Off on Search Engine Marketing Info 10/30/2012

Why Aren’t My Competitors Getting Whacked for Link Spam?
– brickmarketing.com/blog

Penguin was undoubtedly the Google update heard round the world and the second refresh finally rolled out on October 5th. The original update came out back in April 2012 and had a major impact on the search results with many sites getting whacked for their […]

Local Search Updates 10/29/2012

By |October 29th, 2012|Local Search|Comments Off on Local Search Updates 10/29/2012

DudaMobile: Now with Mobile Search Ads
– screenwerk.com

Leading SMB mobile website provider DudaMobile has added advertising to its services. Many of DudaMobile’s basic services are free; so this represents a new revenue stream for the company. It also moves the company out of the “commodity website” business.
In addition it addresses the “now what” problem for […]

Local Search Updates 10/26/2012

By |October 26th, 2012|Local Search|Comments Off on Local Search Updates 10/26/2012

Moolah Media – Linking Mobile Actions to Calls and Leads
– blog.kelseygroup.com

I had the opportunity to speak with the CEO of San Francisco-based Moolah Media, Shawn Scheuer, about their focused approach to driving leads via mobile ads, landing pages and content. Moolah Media has pioneered a mobile ad platform with the single minded goal of […]

Small Business News 10/24/2012

By |October 26th, 2012|Small Business|Comments Off on Small Business News 10/24/2012

Igloo Software: Cloud Collaboration That Scales With Businesses
– smallbiztrends.com

It’s no secret that cloud computing and mobile technology have changed the way modern workplaces operate. But with so many cloud-based collaboration tools available, businesses can have a hard time choosing the solution that works best for their company’s needs, current size, and growth potential…
Continue Reading […]