Video Marketing
Predictions….
Well 2010 is well under way. Why am I talking about predictions in Feb? LOL. There are a number of good articles that have been published I wanted to summarize them here. As a small business, you need to keep an eye on trends and patterns and see where and when you should get involved.
It [...]
Some Product Updates
Got some info about a couple updates, that I wanted to pass on.
1. MerchantCircle launches:
Neighbors “Neighbors enables consumers to “follow” local businesses for the latest promotions, coupons and announcements. Business owners can use the Neighbors “feed” as an easy way to communicate directly with their customer base and share information on new [...]
Local Video Display Ads Grow
I got a copy of a press release from Mixpo today that I thought was interesting.
Local Video Display Ad Campaigns Grow More Than 300 Percent Year-Over-Year for Mixpo
Thousands of video ads generating more than 1.2 million minutes of viewer engagement is fueling strong interest from advertisers looking to extend their Local TV advertising to the [...]
What is a Searchmercial?
I recently heard about Searchmercials and was curious so I connected with Stephen Condon, VP of Sales & Marketing at PixelFish.
A searchmercial is new industry jargon for “a video commercial designed specifically for online search and directories…the purpose of the searchmercial is to appeal to the active shopper by providing the information they seek quickly [...]
Small Business Video SEO
While at the Kelsey Group’s ILM last month, they spoke a lot of video marketing. I wanted to follow up the meeting and a few posts I had done before Kelsey with some info on SEO for online video.
I am currently reviewing a couple of services that allow small business to create their own videos [...]
SuperForum II: Local Video/Out-of-Home Explosion – ILM 08
The second SuperForum dealt with local video. I learned a lot but at the same time came to the conclusion I had before-there are a ton of options and I do not know what is best yet.
The forum started with Brad Inman, Founder and CEO of TurnHere. He had a great presentation talking about “great [...]
eStara Video Connect
Last Friday, I had nice chat and demo with Sheri Solis from ATG about their new venture that was announced earlier today. You can read the official press release here.
From the press release:
“eStara Video Connect is an ideal solution for local and vertical media, online directories, Internet Yellow Pages companies, and Internet video providers who [...]
