Small Business

Missed Opportunity

A couple of weeks back, my wife was hit while driving my car. Nothing major and no one was hurt but we needed to have some body work done on the car. I took it to probably one of the better known shops here in town. They did a great job and I have no [...]

Who You Gonna Call?

Today I have the pleasure of interviewing Tim Tracey of YouGottaCall.com Q. So Tim, lets start with the basics, what is YouGottaCall? A. YouGottaCall.com is a free, web-based word-of-mouth referral service that benefits consumers, the local businesses they trust and the community. Our unique process has pending patent protection. Q. When and why develop the [...]

Online Video Marketing Basics

Online Video can be a very powerful tool for the small business owner. There are many ways one can get videos on one’s website or to produce a video and market it online.  My buddy Mark Robertson, over at ReelSEO has put together a nice set of tutorials for the small business about online video [...]

Automatic SEO with Wordtracker Strategizer

Early in my 10-year career as a professional SEO I realized that most writing and training about keyword research and SEO was not based on the real world I was working in. For example, mainstream keyword research all seemed to miss the most simple of SEO techniques which is to build on your site’s successes [...]

Schmap – Intersection of Local – Social (Part 2)

Today I finish my interview with Paul Hallett, CEO of Schmap.com Hopefully this interview will give you a little insight of what is happening on mobile-social-local front. Twitter is just one of the many areas online where small business can interact and reach out to potential new clients. Q. What is schmap.me? A. Schmap.me is [...]

Schmap – Intersection of Local – Social

Twitter is becoming a very powerful tool for individuals and small business. Recently I have found myself spending more time on Twitter, trying to keep up with the new trends and ideas on local search marketing, as well as sports scores, trades, rumors, the latest Android phones and more etc. Mobile-local and social-local are growing [...]

Local Search for Dummies

Over the last few weeks I have been reading, Local Online Advertising for Dummies by Court Cunningham and Stephanie Brown.  (Thanks to Yodle for providing a copy.)  Overall I like the book. I think it does a nice job on providing information on the basics of local search and is written in a way most [...]