Local Search

Local Business on Facebook

Social networking is one of the 3 components to local search. Currently there are many different sites and services one can use. Facebook is one of the more popular services and one that you should take a closer look at, when discussing local search.
I have only been involved with Facebook for a short time but [...]

Local Search and Franchises

Franchises are a huge part of the local economy you find in any town. Can local search marketing help franchise owners? Definitely.
I was speaking with a franchise owner here in Augusta and asked about his website. He told me the chain company had a main web site with a location finder.  I tried to explain to him [...]

Local Search Marketing Articles

I found a couple of nice articles the other day so I thought I would pass them on to you:
Local Search Marketing For Local Business, by Darrell Zahorsky at About.com
Local Search Engine Marketing | Local Internet Marketing by Eric Darby at Darbyworks.com
Happy reading!

“Buckle up back there, we’re going into hyperactive!”

Any Spaceball fans out there? Everytime I hear the term hyper-local, I think of that movie. :)  Hyper-local is one of those terms that most local small businesses probably never heard of but is an important component in local search.  I wanted to comment on an article that I have been sitting on for some time.
Back [...]

Local Search Marketing Terms

One of the big things with Internet marketing, especially local search, are the terms used. I was speaking with a potential client the other day and spent a bit of time simply defining the different terms, etc associated with local search.  This got me thinking; I would start a post explaining/defining the different terms and [...]

Local Search Across the Pond

To continue on the subject of Local Search in Europe…a while back I contacted Frank Fuchs, from Locally Type* Local Search & Maps blog to get his take on local search in Europe.  There is so much stuff, that I can’t cover it all so I will introduce the subject.
Who are the players in local search in Europe? [...]

Local Search in Poland

Today I am going to finish up my interview with Mariusz Gasiewski. Mariusz worked with the biggest yellow pages website in Poland Eniro Polska and has since moved to a new company to work with AdWords campaigns.
Q. What is biggest difference in local search in US vs Poland?
A. The local search market currently is not [...]