Local Biz Bits -Local Search Marketing

Local Biz Bits provides relevant information, in simple terms, on local search marketing and related Internet marketing techniques for small businesses. We are also available to assist you in implementing your local search marketing campaigns.

Local Search - Canadian Style

Posted by Larry Sullivan

Today I am catching up with Darby Sieben, of Darby Sieben - Internet Marketing and YellowPages.ca. In the past, I wrote about local search over in Europe and Poland, so I thought we would see what is happening in Canada.
Q. Darby, can you our readeers a little about yourself?
A. I am a 14-year veteran in the Internet [...]

Local Search Do-it-Yourself Resources

Posted by Larry Sullivan

The Internet is a wonderful resource tool for small business, but it is a dynamic one. What is said today, might not apply next week.  Through my web surfing, I have found a number of nice resources for those who wanted to do some local search marketing themselves.  As with the “normal” search engines, there are [...]

Thoughts on Local Business Profiles

Posted by Larry Sullivan

Reading the post, Anatomy & Optimization Of A Local Business Profile, got me thinking about business profiles again. I had previously mentioned them  here.  Also Brian Wool, wrote about them in his post, Is One Good Web Site Enough for a Local Business?
Brian said: “I don’t think these profile pages are meant to — or [...]

Zvents - Local Events to Promote Your Business

Posted by Larry Sullivan

Now for the exciting conclusion of my interview with Paul O’Brien of Zvents. 
Q. The Zvents website also mentions that one can add Zvents to their website - can you explain this?
A. Certainly. One could consider using the Media Platform though that is really the right solution for major publishers.  Smaller websites and blogs can add everything from [...]

Using Local Events to Promote Your Business

Posted by Larry Sullivan

Local SEO with Event Promotion by Paul O’Brien is a very interesting articles talking about how local busines can use local events to promote and advertise their own business.  This is not a new concept but Zvents, now gives the local small business a way to do it on-line.
“Zvents is the local search engine for discovering [...]

Adding Local Value to Your Web Site

Posted by Larry Sullivan

I have always been a big supporter/advocate for adding some general, related content on the small business web site. Why?…To provide keyword rich content, create another avenue into the web site and finally, to simply provide a resource to the visitor.  I definitely will work with someone who seems to want to help me and provide some information, [...]

Black Friday, Cyber Monday and Local Search

Posted by Larry Sullivan

Let the shopping begin! As I mentionedin my last post, I made my big purchase /holiday shopping last week and am still enjoying it!  This is a big time of the year for businesses and yours need to be ready. Now, I am not one who loves to brave the huge crowds and traffic the day after [...]