Local Search

Schmap – Intersection of Local – Social (Part 2)

Today I finish my interview with Paul Hallett, CEO of Schmap.com Hopefully this interview will give you a little insight of what is happening on mobile-social-local front. Twitter is just one of the many areas online where small business can interact and reach out to potential new clients.
Q. What is schmap.me?
A. Schmap.me is a simple [...]

Schmap – Intersection of Local – Social

Twitter is becoming a very powerful tool for individuals and small business. Recently I have found myself spending more time on Twitter, trying to keep up with the new trends and ideas on local search marketing, as well as sports scores, trades, rumors, the latest Android phones and more etc.
Mobile-local and social-local are growing areas [...]

Local Search for Dummies

Over the last few weeks I have been reading, Local Online Advertising for Dummies by Court Cunningham and Stephanie Brown.  (Thanks to Yodle for providing a copy.)  Overall I like the book. I think it does a nice job on providing information on the basics of local search and is written in a way most [...]

Is Local SEO Easy?

This seems to be the $64000 question these days.  Also depending on who you talk to, you can get a variety of answers.  Today I wanted to bring to your attention a number of articles that have written recently that are all interconnected. They are listed in the order you should read them. I found all three articles [...]

Back to School – Local Search Style!

Going to School for Local Search- GetlistedU
How does anyone learn things, these days-school of course. In continuing my topic of local search DIY (do it yourself),  I interviewd my good friend David Mihm about his GetListedUniversity. This appears to be an excellent opportunity for small business owners to get some hands on training in [...]

DIY (Do It Yourself) Local Search

DIY (do it yourself) local search is a topic that has been covered before by many different sites and authors. It is one that I get asked a lot from small business owners. Everyone wants to try to do things themselves to save a buck. That is fine; I am definitely into saving  a buck or [...]

More Local Search Presentations

In addition to Mike, Martijn Beijk also presented at SMX London. Below is his presentation.
I contacted Martijn about his presentation and asked him what was the key point(s) that he would share. His reply,  “Most important thing is that you need to track as much as possible.  For all else, you will have to [...]