There have been a number of excellent articles on Twitter and how local business can and are using Twitter to connect and promote.  Here are the ones that I recommend:

Can Twitter Be Useful For Business? by Dave Wallace. Dave provides 5 points he believes Twitter can help small business.  They are:

  • Puts a Human Face On the Company
  • Community Outreach
  • Product/Service Promotion
  • Brand Management
  • Polls/Surveys

Should Local Marketers Get Twitterpated? By Gregg Stewart provides a general commentary on Twitter and lists some good tools you can use.

Want some examples of local business using Twitter?  Check out these articles:

A Sign Of Things To Come: Naked Pizza Erects Twitter Billboard

Greg Sterling commented about this article: “Why do I show this? Because Twitter is as conceptually simple as email and faster/more effective. No code; no real learning curve. Indeed, it could become one of the top local biz marketing methods in a few years.”

Twitter To Go: How one local coffee shop used Twitter to double their clientele. What’s YOUR story?

Harness The Power Of Twitter For Local Marketing by Chris Smith. This article  by Chris has some great general info about Twitter and a listing of a number of business that are using Twitter to help themselves.

A couple of quotes from Chris “…the value of Twitter to your company may be in terms of audience engagement and as a communication vehicle, if you learn to use Twitter effectively”

“Twitter is full of word of mouth Marketing opportunities”

Remember Twitter is free and really easy to use. Take a look at these articles and see if using this hot social networking site can help your business.